Effortless Product Launch Events: Dome + Mitra EV

Just one year after launch, Mitra EV was ready to commission its first customer fleet charging hubs. The one-hundred-person attendee charging hub ribbon cutting events were not just milestones for Mitra EV but the industry proving a new path to electrification for small and medium sized business fleets.

The launch events—featuring VIP state officials, press coverage, equipment demonstrations, catered lunches, and industry roundtables—highlighted how shared charging can level the playing field for fleets of all sizes. Behind the scenes, Dome ensured the event ran seamlessly without disrupting Mitra’s day-to-day operations and growth.

Dome’s Team Extension Services in Action

Bringing a project like this to life requires more than great technology—it takes specialized teams, extra staff bandwidth and rapid response. Dome’s staff augmentation teams stepped in to:

✅ Develop the event plan and recruit VIP attendees

✅ Coordinate project partners and stakeholders

✅ Manage event vendors, timelines and day-of logistics

✅ Drive media outreach and communications

Dome's management of high-profile public events and communications kept Mitra's own internal resources focused on revenue generating and operations activities while the launch ran flawlessly.

Beyond the Ribbon-Cutting

The hubs are part of Project REEF (Realizing Equity and Electrification for Fleets), backed by U.S. Department of Energy and state of California funding sources. Dome’s teams also helped to secure that funding, crafting proposals and navigating procurement to make the small business pilot a reality.

Why It Matters

This launch wasn’t just a ceremony—it was a proof point that equity in electrification is possible and that growing organizations don't need to sacrifice focus on operations or customer growth to execute successful, high-profile events. Dome’s contribution shows how staff augmentation can:

• Accelerate innovation

• Secure critical funding

• Deliver high-profile wins without overwhelming in-house teams

🚀 Your Next Big Project Needs the Right Team

If you’re driving ambitious initiatives in clean energy, infrastructure, or tech, Dome can extend your team with the talent to get it done right.